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Multi-touch Attribution Models with Dan McGaw - Data Beats Opinion
A Practitioner's Perspective on Multi-Touch Attribution
The DEFINITIVE GUIDE to Multi-Touch Attribution, and why it's basically useless
#ContentTECH Summit 2019 - Content Marketing & Multi-Touch Attribution -Frontline Education
Maximizing Ad Spend with Multi-Touch Attribution
Dan McGaw, CMO of Effin Amazing on The VICE A/B Testing Framework
Attribution modeling / Matthew Wooller / SaKE12
THINK Business LIVE with Dan McGaw, CEO of McGaw.io
Build Cool Sh*t with Dan McGaw
Attribution Modelling 101 - Justifying the Need & Making Better Decisions
Marketing Technology with Dan McGaw
Why Accurate Marketing Attribution Gives You God-Like Powers